Incoming NASCAR broadcast partner, The CW, partnered with Joe Gibbs Racing and NASCAR Cup Series® rookie Ty Gibbs for the September race at Watkins Glen.
Gibbs’ No. 54 Toyota Camry XSE sported the signature orange-and-black color scheme of The CW to celebrate the network’s exclusive broadcasting rights of the final eight NASCAR Xfinity Series® races in 2024 as well as the entire slate of NASCAR Xfinity Series® events beginning in 2025.